Your AI Media Planning
Agent
Turn your past results into better plans—faster briefs, smarter allocations, and instant what-ifs.
Lyzio uses your previous media campaign results to recommend smarter TV plans for your next flight.
Upload brief constraints (e.g. budget, dates, GRP caps, daypart limits), and Lyzio proposes an initial plan, answers questions in plain language, and iterates with you.
Core Features
Plan Generation
AI-driven media plans built from your constraints and past performance.
Transparent Reasoning
Every recommendation backed by clear logic, with editable XLSX or visual outputs.
Interactive Refinement
Chat-based Q&A to fine-tune allocations by channel, daypart, or program.
Scenario Testing
Simulate “what-if” cases like budget changes or time-slot exclusions.
Team Collaboration
Share, comment, and align plans seamlessly across teams and stakeholders.
Step-by-Step Workflow: AI-Driven Planning From Data to Decision
Input
Import your past results from TV Attribution, your potential TV universe and upload brief (budget, dates, constraints).
Propose
Lyzio proposes an initial plan informed by prior performance.
Refine
You iterate in natural language until it matches your strategy.
and Ready!
FAQs
Find clear, concise answers to the most common questions about our products and how they work.
Past campaign results and your upcoming brief (budget, dates, constraints).
Yes, Visuals and XLSX for activation and review.
No — it empowers planners with faster insights and data-backed recommendations, while you stay in full control.
No. Lyzio provides value to all TV advertisers, regardless of whether they have defined online campaign objectives.