Medialyzer Blog

Streamer of the World Cup: TV

Measurement Problem in Advertising

11.11 & Black Friday

Rise of Traditional Advertising

Back to School

Danone Case Study

Vodafone Case Study

The Truth Behind Shining Star: Addressable TV Ads

TV is the King

TV vs Streaming Platforms

Deloitte Report 2022 Media and Advertising Investments in Turkey

Case Study: Avansas TV Attribution

What do OTT and CTV stand for?

Why TV Ads?

Case Study: GarantiBBVA TV Attribution

TV Measurement in Turkey

What is TV Attribution?